That’s not really the first thing that comes to mind when you think about Japanese designer Yohji Yamamoto.
Film costume designer, Hyères jury president, Y-3 sportswear line creator, musician and soon film director, not to mention one of the people who revolutionized fashion aesthetics, Yamamoto has done his share.
I had the pleasure of spending an evening backstage at his fashion show to get an exclusive peek for the new Joyce.com website.
Antoine Asseraf for Joyce.com, interview by Lucienne Leung.
If you didn’t make it for the 3 days of the Hyères Fashion & Photography Festival, you still have until May 26, 2012 to see the exhibitions of the festival at the Villa Noailles in town, including Yohji Yamamoto, Jason Evans, Anouk Kruithof, Ina Jang, Cunningston & Sanderson, Chronique Curiosité, Inez & Vinoodh and… Lynsey Peisinger + The Stimuleye’s performance/installation/video hybrid, PILORI.
Until the end of May you can see at the villa the PILORI installation featuring footage of the performance (with the cooperation of Yohji Yamamoto Inc.) and video contributions by Antoine Asseraf & René Habermacher, starring François Sagat, by Jason Last & Jaime Rubiano, Clément Roncier, Sebastien Meunier + Romain Dja Douadji + Tomek Jarolim, and the winner of our internet contest, Simone Fehlinger, who met up with Filep Motwary.
PILORI (“PILLORY”) is a unique collaboration between choreographer Lynsey Peisinger and The Stimuleye for the Hyères Festival. Drawing on a pool of both local and Paris-based performers, Lynsey Peisinger conceived 2-hour performances inside a specially built space in the Villa Noailles’ Sautoir space: a wall with 4 pairs of legs poking out, moving, at rest, ignoring or harassing each other…
For its exhibition phase, the performance footage is augmented and interrupted by the footage of BEYOND THE WALL, different video artists’ renderings of what lies beyond the wall which cuts the performers in half.
CLONES starring François Sagat, by Antoine Asseraf & René Habermacher.
Sebastien Meunier, Romain Dja Douadji & Tomek Jarolim for BEYOND THE WALL.
Clément Roncier for BEYOND THE WALL/PILORI.
Jason Last & Jaime Rubiano for BEYOND THE WALL/PILORI.
Simone Fehlinger for BEYOND THE WALL / PILORI.
Filep Motwary: What is your video about? Simone Fehlinger: my videos visualize the stories of walls. Parts of these walls are broken : colors, wallpapers peel off and uncover it’s past… The videos invite to a personal imagination of what this wall’s history is about… Now, these walls have moved to Hyères 2012 and will be part of a new story…
Filep Motwary: Why have you chosen white as your “backwards” canvas? Surfaces are extremely exciting ! But the interesting part is not the perfectly clean, virgin, new, white layer.
It’s the layer underneath…
What is your opinion about Hyeres. It’s legendary ! I’m really happy and honoured to be a part of…
What would be your next projects about? My new big project is my own graphic and video design studio in Paris.
Simone Fehlinger, winner of BEYOND THE WALL contest.
The most important is the “freedom”. One needs to follow what ever what he/she believes in.
Stick to your style.
In your career you have introduced to the industry and the world a lot of new talent. Do you still find yourself as excited by the new crop of talent today? And do you find there is a lot of progression in terms of work that is coming out today?
I remember the time when we were a few editors fighting to have Azzedine Alaia recognized, wearing his clothes at the shows, fighting to have editors and buyers get to rue de Bellechasse; and those were moments of intense happiness.
I also remember when the Japanese designers arrived in Paris, Rei Kawakubo and Yohji Yamamoto. It was a shock, a new kind beauty, a page was turned but in a way it seemed like a battle against a certain form of journalism which did not understand and accept this evolution.
A revolution that opened all the Belgian movement, which is to this day still at the top.
What do you think is the most challenging thing for young designers to conquer to achieve success today?
The main problem is of course to resist the pressure of economics and the space given to big advertisers in magazines, also to be able to produce and deliver.
The success of Carven, Rochas, Giambattista Valli, all of the independent designers has given a new energy to fashion… The placement of Raf Simons at Dior, the return of Slimane at YSL will bring new challenges in term of aesthetics…
I do think that elegance is related to the woman or the man wearing clothes.
Though, some clothing are not supposed to be “elegant”, they have style, magic, they are strong or soft, black or white all and its contrary. A piece of cloth wrapped around the body is elegant. I could go on and on talking on elegance. Sometimes I cross some girls in the street and I feel amazed by their creativity in putting clothes together. It’s amazing, inspiring and elegant!!
There are more magazines then ever, yet the paper publishing is in crisis. How do you see fashion magazine publishing today? What excites you or you are missing to see?
I miss the space given to young designers and new talents, I miss being surprised, I miss the adrenaline.
These days, while turning the pages I often know what I am going to see, I read the same news on every magazine, see always the same people. As a professional and a reader I am disappointed most of the time, although there are still some magazines that I find exciting!
What is the last thing that you experienced, saw or heard that stimulated you?
The current situation is ambiguous. Designers are personae, they embody and diffuse the image of the brand. Taking into account the investments made by fashion houses in terms of publicity, designers have become true flag bearers.
But that’s where the error often lies, to hire people gifted in public relations but much less in terms of style.
Today there is a “bottom line” in fashion, people tend to look at things commercially. Does the buzz which personality give off equal the quality of the offering ? The question today is primordial. [In the case of] Sarah Burton for Mc Queen, we don’t see a flamboyant personality, but everyone is floored by her work.
Even though it’s a time of crisis, everything is about competitivity. Considering the number of collections (men’s, women’s, pre-collections), it’s about standing out through quality not only personality.
RENÉ / THE STIMULEYE: What is the role of the stylist in the creation of a fashion image ? How did the evolution of this role impact the role of the artistic/creative director ?
There’s now a lot of confusion between stylists and artistic directors, but I believe the two have very different roles. The artistic director works on the long term image of the brand, its DNA and visual impact, whereas the stylist reflects the brand’s fluctuating image by styling the clothes, whether it’s for ad campaigns or a fashion shows.
Marc Ascoli + photographer Craig McDean for Jil Sander
BRUNO / BRRUN: Does fashion have a political role beyond aesthetic and function ?
Fashion takes place in a different universe. It’s a universe where you’re bringing something else to reality, where there is little concern for politics, because it’s all about creation and individuals.
You can see today that there is a huge gap between fashion and the political reality of our times.
Fashion goes out of fashion; fashion is irrational so it can’t be political.
ANTOINE / THE STIMULEYE: When and how does a creator, singer, artist need to work with an art or creative director ?
An artist always needs an alter ego with whom to exchange ideas, to help write his/her story. It’s not just a matter of positioning. The artistic director has to be sensitive enough to understand the artist’s universe and then catalyze it ; establish an image visually and eventually commercially.
Marc Ascoli + photographer Nick Knight for Martine Sitbon.
What is the last thing which stimulated you ?
Being a very curious person, I am constantly stimulating my creativity through various cultural activities. The exhibit of Madame Grès curated by Olivier Saillard at Musée Bourdelle really seduced me. Everything was in its place, the location, the clothes, the spirit.
I was also very stimulated by the latest Comme des Garçons fashion show. I thought it was majestic.
Can fashion still dazzle us ? To prove that the answer is “yes” for its 2012 edition, the legendary Hyères Fashion & Photography Festival has invited Yohji Yamamoto to preside its fashion jury…
Leather Jacket by Daniel Hurlin, one of the contestants. Photo by René Habermacher.
There is problem in fashion today.
It’s a time of transition, adjusting to the internet, new markets, and the weight of conglomerates.
It’s a time of new opportunities for many.
But it’s also a time where a house like Dior cannot find a replacing designer without causing a game of musical chairs – we are to understand that there are so few established designers out there, that Dior’s next womenswear designer must come from a competing house.
As if there were no young designers up to the job.
As if Galliano himself had had much experience when he started.
The problem is, today, that it’s become increasingly tough for young designers to develop their visual aesthetic independently, starting from scratch.
And if young designers can’t develop their style, be allowed to mature and establish themselves, well, there won’t be any mature designers around when Dior needs one.
The submitted silhouettes of the 10 contestants. Photo by René Habermacher.
Luckily, there is Hyères.
Since 1985, the Hyères Fashion and Photography Festival, located on the Côte d’Azur in the South of France, has promoted the work of young designers by putting them in contact with the industry’s top professionals, organizing for them state-of-the-art fashion shows and drawing an audience of buyers and press from all over the world, giving them the chance to make a first impression.
Hyères has given us Viktor & Rolf, Felipe Oliveira Baptista (Lacoste), Gaspard Yurkievitch, and many others who now run the studios of the biggest houses.
The Hyères 2012 Selection jury.
This Hyères (forgive the pun), Japanese designer Yohji Yamamoto has invited an all-star group to join him in the fashion jury: photographer Paolo Roversi, curator Jules Wright, Galliera fashion museum director Olivier Saillard, creative director Marc Ascoli, buyer Alan Bazarian, Hermès art director Pascale Mussard, and i-D magazine’s Terry Jones were all present to go through the dossiers of the applicants.
Jury member Olivier Saillard examining a dossier.
After hours of looking at dossiers and submitted looks, and additional hours of deliberation, the selection jury chose 4 men’s and 6 women’s looks from designers coming not only from traditional Western European countries but also from Australia, Canada, Argentina, Brazil, Finland and Estonia.
The designers now have 2 months to complete 6 more looks from their collection(and a special Chloé look) before flying in to Hyères in April and being prepped by fashion director Maïda Gregory for the jury and presentations, fashion shows and showrooms happening over the 3 days of the festival. In addition to a Grand Jury Prize (15 000 Euros by L’Oreal Professionel) and a Première Vision Prize (10 000 euros), they’ll also be competing for a new Chloé prize, with a specially designed look.
Photographer Paolo Roversi saluting us as he leaves the Yohji Yamamoto HQ. Photo by René Habermacher.
Check back with us soon for interviews of the jury members and news about the photo competition as well…